Meta is giving Facebook Dating a major refresh with the introduction of two artificial intelligence powered features that promise to make online matchmaking more engaging and less tiring. The new additions, dating assistant and Meet Cute, aim to cut through endless swiping and instead focus on delivering better matches and faster connections.
AI Dating Assistant for smarter matches
The dating assistant is an interactive chat tool within Facebook Dating that helps users refine their search by offering personalised suggestions. It goes beyond standard filters like age or education and allows people to use unique prompts that reflect what they are truly looking for. For example, a user could type “Find me a Brooklyn girl in tech” and the assistant would generate relevant matches.
In addition to suggesting profiles, the assistant can also provide dating ideas and profile improvement tips, making it a versatile tool for young adults looking to stand out. Meta confirmed that the feature will roll out gradually to users in the US and Canada.
Meet Cute for effortless conversations
The second feature, Meet Cute, is designed to remove indecision from online dating. Instead of scrolling endlessly, users are automatically paired with a personalised match once a week. From there, they can choose to start a conversation or unmatch and wait for the next opportunity. Meta hinted that the frequency of matches could increase in the future depending on user feedback.
This approach is especially appealing for people who are tired of swiping through endless profiles and prefer a simpler, curated way of meeting new people. Users also have the option to opt out at any time.
Growing user base and engagement
Meta revealed that hundreds of thousands of young adults aged 18 to 29 create Facebook Dating profiles each month in the US and Canada. Matches on the platform have already risen 10 percent year over year, suggesting that these new features could further boost activity and engagement.
The future of Facebook Dating
By combining artificial intelligence with curated matchmaking, Meta is positioning Facebook Dating as a platform that is fun, easy to use and completely free. With swipe fatigue becoming a common frustration across dating apps, the integration of AI could offer the refresh many young adults have been waiting for.
Follow Tech Moves on Instagram and Facebook for more updates on AI powered apps, social media trends and the future of online dating.
